Fanatec Appoints New CEO To “Tackle Delivery Issues”

Fanatec Appoints New CEO To “Tackle Delivery Issues”.jpg
Following the pushing aside of company founder Thomas Jackermeier in March, Andres Ruff is the new CEO of Endor AG (Fanatec).

In a brief statement issued today, 18th April, Fanatec and parent company Endor AG have appointed a new CEO.

In a move that happened on 15th April, the beleaguered sim racing equipment manufacturer’s Chief Restructuring Officer Andres Ruff is the new chairman and CEO.

“I am thrilled to join Fanatec and work with this passionate team,” said Ruff in a short statement.

“Right now, my priority is to tackle delivery issues arising from overwhelming demand.

“Rest assured, we are diligently working to return to optimal operations.

“Once resolved, we’ll refocus our energy on crafting remarkable sim racing hardware.”

Andres Ruff, Fanatec CEO April 2024.jpg


The company-issued update also thanks erstwhile CEO Thomas Jackermeier for his “vision and innovative ideas” and looks forward to an “exciting chapter ahead.”

According to Fanatec, Ruff has “a valuable network in the area of transformation and restructuring of medium-sized companies.”

Ruff has acted as a business consultant for the past 12 years and has experience predominately in the food and beverage industry.

Fanatec CSL DD.jpg


Jackermeier, meanwhile, was dismissed as CEO at the end of March, due to a condition set by lending banks. The company founder, who has worked at the Bavarian business since 1997, will remain active at Fanatec "in another capacity".
About author
Thomas Harrison-Lord
A freelance sim racing, motorsport and automotive journalist. Credits include Autosport Magazine, Motorsport.com, RaceDepartment, OverTake, Traxion and TheSixthAxis.

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Ermin Hamidovic posted this video out of the blue in a channel he closed last year. I didn't know he was a shareholder at Fanatec. Some insights...

 
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